A common mistake job seekers make is optimizing resumes only for ATS systems. While keyword alignment is important, resumes are still reviewed by humans.
An effective resume must:
Pass ATS screening
Communicate value quickly to recruiters
Show impact, not just responsibilities
Use professional but natural language
Over-optimized resumes often sound robotic and repetitive. Human recruiters look for clarity, confidence, and evidence of results.
At Querilla Marketing, we write resumes that speak both languages: AI systems and human decision-makers. This dual approach significantly improves interview success rates.